• <b>Forum Auctions: Fine Books, Manuscripts and Works on Paper. May 30, 2019</b>
    <b>Forum Auctions May 30:</b> Bouchette (Lt.-Col.Joseph, Canadian Surveyor-General of British North America). A Plan of the Province of Upper Canada, manuscript map, [c.1790-1795]. £20,000 to £30,000
    <b>Forum Auctions May 30:</b> Browne (W.H.). Ten Coloured Views taken during the Arctic Expedition of Her Majesty's Ships "Enterprise" and "Investigator", first edition, presentation copy, 1850. £4,000 to £6,000
    <b>Forum Auctions May 30:</b> Lovelace (Ada).- Lacroix (Silvestre Francois). <i>An Elementary Treatise on the Differential and Integral Calculus,</i> first edition in English, Lovelace's copy, Cambridge, 1816. £3,000 to £4,000
    <b>Forum Auctions: Fine Books, Manuscripts and Works on Paper. May 30, 2019</b>
    <b>Forum Auctions May 30:</b> Rackham (Arthur). <i>Grimm's Fairy Tales,</i> one of 750 copies signed by the artist, 1909. One of several signed limited editions by Rackham in the sale. £1,000 to £1,500
    <b>Forum Auctions May 30:</b> Schedel (Hartmann). <i>Liber chronicarum [German] Das Buch der Croniken und Geschichten,</i> Augsburg, Johann Schonsperger, 1500. £10,000 to £15,000
    <b>Forum Auctions May 30:</b> Gandhi, Mohandas.- Eichenberg (Fritz, German-American illustrator). Autograph inscription by Ghandi with celebrated bust-length wood-engraved portrait by Eichenberg, c.1942. £10,000 to £15,000
    <b>Forum Auctions: Fine Books, Manuscripts and Works on Paper. May 30, 2019</b>
    <b>Forum Auctions May 30:</b> Shakespeare (William). <i>A Collection of Poems,</i> 2 vol. in 1, for Bernard Lintott, [1710-11]. £8,000 to £12,000
    <b>Forum Auctions May 30:</b> Churchill (SirWinston Spencer). Midland Conservative Club. Presidential Address Delivered by Winston Spencer Churchill, Esq., June 1st, 1899, first edition, [1899]. £10,000 to £15,000
    <b>Forum Auctions May 30:</b> [Walpole (Horace)]. <i>The Castle of Otranto, a Story,</i> first Dublin edition, Dublin, 1765. £800 to £1,200
    <b>Forum Auctions: Fine Books, Manuscripts and Works on Paper. May 30, 2019</b>
    <b>Forum Auctions May 30:</b> Dickens (Charles). Sketches by "Boz," Illustrative of Every-day Life, and Every-day People, [First Series] - Second Series, together 3 vol., first editions, first issues , 1836-7. £10,000 to £15,000
    <b>Forum Auctions May 30:</b> Wilde (Oscar). [Works], 14 vol., first collected edition, one of 80 sets on Japanese vellum, Methuen & Co., 1908. £8,000 to £12,000
    <b>Forum Auctions May 30:</b> Rowling (J.K.). <i>Harry Potter and the Philosopher's Stone,</i> first edition, first printing, 1997. £20,000 to £30,000
  • <b>Swann Auction Galleries June 6:</b><br>John Carte, <i>The Frontispiece of the Cosmographical Clock,</i> hand-colored broadside, London, circa 1699. $2,000 to $3,000.
    <b>Swann Auction Galleries June 6:</b><br>John Fisk Allen & William Sharp, <i>Victoria Regia,</i> Boston, 1854. $15,000 to $20,000.
    <b>Swann Auction Galleries June 6:</b> George Catlin, <i>North American Indian Portfolio,</i> London, 1844. $30,000 to $50,000.
    <b>Swann Auction Galleries June 6:</b> Abraham Ortelius, <i>Islandia,</i> Antwerp, 1598. $5,000 to $7,500.
    <b>Swann Auction Galleries June 6:</b> Plancius Petrus, map of Southern Africa, Amsterdam, 1592-94. $3,000 to $5,000.
    <b>Swann Auction Galleries June 6:</b> Pieter Verbiest, <i>Nova Totius Terrarum Orbis Geographica,</i> Antwerp, 1636. $10,000 to $15,000.
    <b>Swann Auction Galleries June 6:</b><br>Emil B. Fischer, <i>Map of Southwestern Colorado,</i> lithograph, 1893. $2,000 to $3,000.
    <b>Swann Auction Galleries June 6:</b><br>A.P. Folie, <i>Plan of the Town of Baltimore,</i> Philadelphia, 1792. $7,000 to $10,000.
    <b>Swann Auction Galleries June 6:</b> Lewis Evans, <i>A General Map of the Middle British Colonies,</i> proof copy, annotated, signed & dated by Evans, Philadelphia, 1755. $30,000 to $50,000.
    <b>Swann Auction Galleries May 23:</b> Lester Beall, <i>Rural Electrification Administration,</i> 1939. $20,000 to $30,000.
    <b>Swann Auction Galleries June 6:</b> Jacob Robyn, after Arent Roggeveen, <i>The First Part of the Burning Fen,</i> with English text, Amsterdam, circa 1680. $20,000 to $30,000.
    <b>Swann Auction Galleries June 6:</b> Large bird’s-eye view of New York City, hand-painted photo, circa 1933. $2,000 to $3,000.
    <b>Swann Auction Galleries June 6:</b> Arundel Society, group of approx. 185 chromolithographed Renaissance paintings, late-19th century. $6,000 to $9,000.
  • <center><b>Chiswick Auctions</b>
    <b>Chiswick Auctions, May 29:</b> Rumphius (Georgius Everhardus). <i>D’Ambionsche Rariteitkamer,</i> FIRST EDITION, 61 handcoloured engraved plates, 1705. £10,000 to £15,000
    <b>Chiswick Auctions, May 29:</b> Collodi (Carlo) Le avventure di Pinocchio. <i>Storia di un burattino,</i> FIRST EDITION, frontispiece and 61 illustrations by Enrico Mazzanti, 1883. £8,000 to £12,000
    <b>Chiswick Auctions, May 29:</b> De Bry (T, J T & J I). <i>[Great Voyages, part IV] Americae sive Insignis & Admiranda Historia de Reperta primum Occidentali India,</i> FIRST EDITION, 23 engraved plates, 1594. £4,000 to £6,000
    <b>Chiswick Auctions, May 29:</b> Wine & Beer.-Kellermaysterey. <i>Gründtlicher bericht wie man alle wein Teütscher und Welscher landen vor allen zufallen bewaren...,</i> 16 leaves of manuscript notes, 1548. £2,000 to £3,000
    <b>Chiswick Auctions, May 29:</b> Table Globe'- Doppelmayr (J G) & Puschner (J G, engraver). An 8-inch German terrestrial table Globe, diameter c.200 mm, height c.300 mm, 1730. £6,000 to £8,000
    <center><b>Chiswick Auctions</b
    <b>Chiswick Auctions, May 30:</b> An album with 107 original watercolours featuring landscapes and views of various places in England, Scotland and Ireland, late 1840s. £600 to £800
    <b>Chiswick Auctions, May 30:</b> Hemingway (Ernest). Black and white, landscape photograph of man on horseback, signed and inscribed by Hemingway. £1,000 to £1,500
    <b>Chiswick Auctions, May 30:</b> Unrecorded autograph letter by Charles William Stewart to his father the Marquess of Londonerry, describing the ceremony of the presentation to Consul Bonaparte in January 1803. £6,000 to £8,000.
    <b>Chiswick Auctions, May 30:</b> Davis (William Heath). <i>Seventy-five Years in California,</i> Author's Section of the Argonaut Edition, no. 142 [of 250 copies] signed by the editor and publisher on limitation leaf. £1,500 to £2,000
    <b>Chiswick Auctions, May 30:</b> Prussian Royal Family. Six signed photographs of members of Prussian Royal Family, in a contemporary folding triptych, ebonised wood display case. £1,500 to £2,000
  • <b>Christie’s London June 5:</b> <i>Le Neptune François, ou Atlas Nouveau des Cartes Marines. Levées et Gravées par ordre exprès du Roy...</i> Paris: Hubert Jaillot, 1693 [but Amsterdam: Pieter Mortier, 1693-1700].
    <b>Christie’s London June 5:</b> BLAEU, Willem Janszoon. <i>Le Flambeau de la Navigation monstrant la description & delineation de toutes les Costes & Havres…</i> Amsterdam: Jan Jansson, 1620.
    <b>Christie’s London June 5:</b> [WALDSEEMÜLLER, Martin.] <i>Orbis Typus Universalis Iuxta Hydrographorum Traditionem.</i> [Strasbourg: 1513].
    <b>Christie’s London June 5:</b> KEULEN, Johannes van. <i>De Groote Nieuwe Vermeerderde Zee-Atlas ofte Water-Werelt.</i> Amsterdam: Johannes van Keulen, 1688.
    <b>Christie’s London June 5:</b> DONCKER, Hendrick. <i>De Zee-Atlas of Water-Waerelt.</i> Amsterdam: Hendrick Doncker, 1666.
    <b>Christie’s London June 5:</b> GARNIER, Francis and Ernest DOUDART DE LAGRÉE. <i>Voyage d'exploration en Indo-Chine effectué pendant les années 1866, 1867 et 1868 par une Commission Française.</i> Paris: Hachette, 1873 [-1875].

Rare Book Monthly

Articles - March - 2010 Issue

Observations on Bookselling from the San Francisco Fair

Dantecat1

Chris Lowenstein believes recent publication of her Dante catalogue helped sales.


"When the customer comes through the door, say something cordial," Susan continues. “For example, 'Good Morning,' or 'Hello,' or 'May I help you?' or if you are insanely busy, 'Please look around, I'll be right with you.' I could count on the fingers of one hand the vendors who greeted me. Even if the booth was empty and I was the only person present they busied themselves elsewhere, neatening up a pile, chatting with a neighbor, talking on their cell. Customers? Who wants customers?"

This is excellent advice, but a word of caution here before you pounce on people like a used car salesman. Some people want to browse first without being accosted. You can tell by their eyes whether they want help or want to be left alone. If the latter, a quick "hello" will suffice. Their eyes will tell you when they are ready to talk.

"Where were the bargains, the sleepers?" she asks. “In the whole shebang I saw only one dealer with a shelf or two of books at $10-$20 in lesser condition with a sign that said 'SALE.' Almost everybody who ever taught me about face-to-face sales stressed that sometimes you deliberately stick in a few bargains, a great value, a treasure for less than it's really worth because that's what makes the game exciting and most of the time you want the customer more than you want the book."

Some booksellers seem to want the book more than the customer and price accordingly. There's a word for them - "collectors." You need to decide which you are, as the appropriate strategy differs depending on which category applies. Offer something for everyone unless you have deliberately chosen an elitist marketing strategy (which may work when dealing with the ultra wealthy).

"I love ephemera. I brought money to buy and I wanted to buy ephemera, but people brought it by the bushel basket and they displayed it in the same way, so that it was IMPOSSIBLE to look at it, or go through it, or set it aside or compare with other things, so that it felt like an overwhelming GLUT of paper. I bought one piece of ephemera from a person who did not greet me, was utterly uninterested in showing me anything else and had to be asked for a business card, a bag and a receipt."

Two points here. If customers need to search for something like it is buried treasure, it needs to be priced like buried treasure - cheaply enough to be worth the effort. People aren't going to pay Tiffany prices for something in a yard sale display. The second point is if you are rude, unfriendly or indifferent to a customer, he or she will not want to return. Why would s/he?

In fairness to Susan, she had many positive comments about people she met at the fair, but our focus today is on opportunities for improvement. However, we should note that as someone who was considering taking a booth at book fairs in the future, Susan concludes, "After viewing the dynamics, cost, effort, risk - reward ratio, I think it will be a cold day in Hell before I ever entertain that notion again."

Next, we will look at Chris Lowenstein's comments as a seller at the fair, and if it did not make her a millionaire overnight, it was still a good show, and in tough times, a good anything is good news.

Rare Book Monthly

  • <b>Bonhams, Jun 13:</b> Darwin, Charles. <i>On the Origin of Species.</i> Presentation Copy. Very Fine. $200,000 to $300,000
    <b>Bonhams, Jun 13:</b> Darwin, Charles. Autograph Letter Signed, 3 pp, negotiating the 2nd American edition with Appleton $20,000 to $30,000
    <b>Bonhams, Jun 13:</b> Hemingway, Ernest. Autograph Letter Signed, 8 pp, Paris, 1924, to his father discussing Bullfighting, Stories, and his new baby. $20,000 to $30,000
    <b>Bonhams, Jun 13:</b> Shakespeare, William. <i>Corialanus.</i> London, 1623. 1st printing [Extracted from the First Folio]. $40,000 to $60,000
    <b>Bonhams, Jun 13:</b> Swift, Jonathan. <i>Gulliver's Travels.</i> London, 1726. 1st edition, Teerink's A edition, fine, large copy. $15,000 to $25,000
    <b>Bonhams, Jun 13:</b> Neill, John R. Pen-and-ink drawing from Oz, "He raised his gun, took aim and fired," $6,000 to $8,000
    <center><b>Bonhams<br>Fine Books and Manuscripts<br>June 13 - New York</b>
    <b>Bonhams, Jun 13:</b> Shakespeare, William. <i>Sonnets.</i> 1901. 2 volumes. Printed on vellum and illuminated by Ross Turner, bound by Trautz-Bauzonnet. $8,000 to $12,000
    <b>Bonhams, Jun 13:</b> Thompson, Kay. <i>Eloise at Christmastime.</i> New York: Random House, [1958]. First edition. In custom binding by Asprey. $3,000 to $5,000
    <b>Bonhams, Jun 13:</b> Beardsley, Aubrey. <i>The Birth, Life, and Acts of King Arthur.</i> 1893-94. 2 volumes. Contemporary painted vellum gilt by Chivers. $2,000 to $3,000
    <b>Bonhams, Jun 13:</b> Assisi, St. Francis. <i>The Canticle of Brother Sun.</i> Illuminated on vellum, for the Grolier Society. $7,000 to $9,000
    <b>Bonhams, Jun 13:</b> Taylor, Deems. <i>Walt Disney’s Fantasia.</i> New York: 1940. In custom binding by Asprey. $3,000 to $5,000
    <b>Bonhams, Jun 13:</b> Proust, Marcel. <i>Du coté de chez Swann.</i> 1st edition, 1st issue. Inscribed by Proust. $5,000 to $7,000
    <b>Bonhams, Jun 13:</b> Rackham, Arthur. <i>Peter Pan in Kensington Gardens.</i> 1/500 copies signed by Rackham. $1,500 to $2,500
  • <center><b>Ketterer Rare Books<br>Auction on May 27th</b>
    <b>Ketterer Rare Books, May 27:</b><br><i>Breviarium Romanum,</i> before 1478. Est: € 15,000
    <b>Ketterer Rare Books, May 27:</b><br>C. Ptolemaeus, <i>Geographie,</i> 1513.<br>Est: € 140,000
    <b>Ketterer Rare Books, May 27:</b><br>M. Chagall, <i>Daphnis & Chloé,</i> 1961.<br>Est: € 130,000
    <center><b>Ketterer Rare Books<br>Auction on May 27th</b>
    <b>Ketterer Rare Books, May 27:</b><br>F. Colonna, <i>Hypnerotomachia Poliphili,</i> 1499. Est: € 20,000
    <b>Ketterer Rare Books, May 27:</b><br>J. H. van Linschoten, <i>Itinerarium,</i> 1644. Est: € 50,000
    <b>Ketterer Rare Books, May 27:</b><br>M. Chagall, <i>Cirque,</i> 1967.<br>Est: € 120,000
    <center><b>Ketterer Rare Books<br>Auction on May 27th</b>
    <b>Ketterer Rare Books, May 27:</b><br>G. L. L. Buffon, <i>Histoire naturelle des oiseaux,</i> 1765-83. Est: € 30,000
    <b>Ketterer Rare Books, May 27:</b><br>K. Marx, <i>Das Kapital,</i> 1867.<br>Est: € 30,000
    <b>Ketterer Rare Books, May 27:</b><br>P. J. Redouté, <i>Les liliacées,</i> 1802-16.<br>Est: € 120,000
    <center><b>Ketterer Rare Books<br>Auction on May 27th</b>
    <b>Ketterer Rare Books, May 27:</b><br>M. E. Bloch, <i>Naturgeschichte der Fische,</i> 1782-95. Est: € 50,000
    <b>Ketterer Rare Books, May 27:</b><br>H. A. Châtelain, <i>Atlas historique,</i> 1718-20. Est: € 18,000
    <b>Ketterer Rare Books, May 27:</b><br>Bauhausbücher, complete series, 1925-30. Est: € 28,000

Article Search

Archived Articles

Ask Questions