Rare Book Monthly

Articles - July - 2004 Issue

Google’s Froogle: Is It There Yet?

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Froogle works best in finding relatively obscure items that you wouldn't know where to look for on the internet. Do you need a pith hat? You know, those rounded hats people wear on safaris, or at least, in safari movies. Where would you look for one of those? Answer: Froogle. It finds 23 primary listings, 20 of which are right on target. That’s enough to give you a choice of styles without overwhelming you. Froogle then provides a group of secondary listings, ones it is not quite sure whether they are on target. Many aren't, but you will also find a few more pith hats to buy in this group.

But, books aren't like pith hats. There are millions and millions of them out there, and you need to be able to target your searches or they won’t be of much use. This is where the book sites, specifically designed to search millions of titles to find the ones you want, have the advantage. Froogle simply isn't targeted very well for such a huge category as books.

So we conclude that Froogle is not there yet. It has not yet arrived. But, will Froogle one day evolve into a better book search site? Who knows? Google is a very quiet, almost secretive company. They carry a big stick, but speak very softly. Google will need to design a subsection of their Froogle search that's built specifically for books in order to equal the performance of the other sites. But, if they do, watch out. They have an enormous amount of web traffic, very skilled developers, and with a public stock offering expected shortly, will soon have lots of cash to spare. If they decide they want to be a leader in the book business, and that's a very big "if", it will be hard to stop them.

Any bookseller with a listing website who would like to see those listings show up in Froogle should visit this page to learn more: www.google.com/froogle/about.html. While Froogle may not be the best book searcher, the listings on your site currently may be visible only to those who go directly to your site, and that is probably only a tiny fraction of the book-buying public. Froogle may well be the best step you can take at this time toward increasing visibility. You will also find a downloadable set of instructions on how to feed your listings to Froogle to make sure they are captured in their searches. Go to www.google.com/froogle/merchants/feed_instructions_new.html to download the file. Alternatively, you can fill out the form on the following page and Froogle will send you instructions on how to proceed: http://service.google.com/froogle/merchant_email. You certainly can't hurt your sales by appearing on Froogle. And, if Froogle grows in importance in anything resembling the manner of its parent, Google, who knows? This could be the beginning of a rewarding lifelong relationship.

Rare Book Monthly

  • Forum AuctionsFine Books, Manuscripts and Works on Paper  17th July 2025 Forum AuctionsFine Books, Manuscripts and Works on Paper  17th July 2025
    Forum Auctions
    Fine Books, Manuscripts and Works on Paper
    17th July 2025
    Forum Auctions
    Fine Books, Manuscripts and Works on Paper
    17th July 2025
    Forum, July 17: Lucianus Samosatensis. Dialogoi, editio princeps, second issue, Florence, Laurentius Francisci de Alopa, 1496. £10,000 to £15,000.
    Forum, July 17: Boccaccio (Giovanni). Il Decamerone, Florence, Philippo di Giunta, 1516. £10,000 to £15,000.
    Forum, July 17: Henry VII (King) & Philip the Fair (Duke of Burgundy). [Intercursus Magnus], [Commercial and Political Treaty between Henry VII and Philip Duke of Burgundy], manuscript copy in Latin, original vellum, 1499. £8,000 to £12,000.
    Forum, July 17: Bible, English. The Holy Bible, Conteyning the Old Testament, and the New, Robert Barker, 1613. £4,000 to £6,000.
    Forum, July 17: Bond (Michael). A Bear Called Paddington, first edition, signed presentation inscription from the author, 1958. £4,000 to £6,000.
    Forum Auctions
    Fine Books, Manuscripts and Works on Paper
    17th July 2025
    Forum, July 17: Yeats (William Butler). The Secret Rose, first edition, with extensive autograph corrections, additions and amendments by the author for a new edition, 1897. £6,000 to £8,000.
    Forum, July 17: Byron (George Gordon Noel, Lord). Childe Harold's Pilgrimage, bound in dark green morocco elaborately tooled in gilt and with 3 watercolours to fore-edge, by Fazakerley of Liverpool, 1841. £4,000 to £6,000.
    Forum, July 17: Miró (Juan), Wassily Kandinsky, John Buckland-Wright, Stanley William Hayter and others.- Spender (Stephen). Fraternity, one of 101 copies, with signed engravings by 9 artists. £6,000 to £8,000.
    Forum, July 17: Sowerby (George Brettingham). Album comprising 22 leaves of original watercolour drawings of fossil remains of Cheltenham and Vicinity, [c.1840]. £6,000 to £8,000.
    Forum, July 17: Mathematics.- Blue paper copy.- Euclid. De gli Elementi, Urbino, Appresso Domenico Frisolino, 1575. £12,000 to £18,000.
  • Sotheby’sBooks, Manuscripts and Music from Medieval to ModernNow through July 10, 2025 Sotheby’sBooks, Manuscripts and Music from Medieval to ModernNow through July 10, 2025
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    Now through July 10, 2025
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    Books, Manuscripts and Music from Medieval to Modern
    Now through July 10, 2025
    Sotheby’s, Ending July 10: Book of Hours by the Masters of Otto van Moerdrecht, Use of Sarum, in Latin, Southern Netherlands (Bruges), c.1450. £20,000 to £30,000.
    Sotheby’s, Ending July 10: Albert Einstein. Autograph letter signed, to Attilio Palatino, on his research into General Relativity, 12 May 1929. £12,000 to £18,000.
    Sotheby’s, Ending July 10: John Gould. The Birds of Europe, [1832-] 1837, 5 volumes, contemporary half morocco, subscriber’s copy. £40,000 to £60,000.
    Sotheby’s
    Books, Manuscripts and Music from Medieval to Modern
    Now through July 10, 2025
    Sotheby’s, Ending July 10: Ian Fleming. A collection of James Bond first editions, 8 volumes in all. £8,000 to £12,000.
    Sotheby’s, Ending July 10: J.K. Rowling. Harry Potter and the Philosopher's Stone, 1997, first edition, hardback issue. £50,000 to £70,000.
    Sotheby’s, Ending July 10: J.R.R. Tolkien. Autograph letter signed, to Amy Ronald, on Pauline Baynes's map of Middle Earth, 1970. £7,000 to £10,000.
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  • DOYLERare Books, Autographs & MapsJuly 23, 2025 DOYLERare Books, Autographs & MapsJuly 23, 2025
    DOYLE
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    DOYLE, July 23: WALL, BERNHARDT. Greenwich Village. Types, Tenements & Temples. Estimate $300-500
    DOYLE, July 23: STOKES, I. N. PHELPS. The Iconography of Manhattan Island, 1498-1909. New York: Robert H. Dodd, 1915-28. Estimate: $3,000-5,000
    DOYLE, July 23: [AUTOGRAPH - US PRESIDENT]FRANKLIN D. ROOSEVELT. A signed photograph of Franklin D. Roosevelt. Estimate $500-800
    DOYLE, July 23: [ARION PRESS]. ABBOTT, EDWIN A. Flatland. A Romance of Many Dimensions. San Francisco, 1980. Estimate $2,000-3,000.
    DOYLE, July 23: TOLSTOY, LYOF N. and NATHAN HASKELL DOLE, translator. Anna Karénina ... in eight parts. New York: Thomas Y. Crowell & Co., [1886]. Estimate: $400-600
    DOYLE, July 23: ROWLING, J.K. Harry Potter and the Goblet of Fire. London: Bloomsbury, 2000. Estimate $1,200-1,800
  • Freeman’s | HindmanWestern Manuscripts and MiniaturesJuly 8, 2025 Freeman’s | HindmanWestern Manuscripts and MiniaturesJuly 8, 2025
    Freeman’s | Hindman
    Western Manuscripts and Miniatures
    July 8, 2025
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    Western Manuscripts and Miniatures
    July 8, 2025
    Freeman’s | Hindman, July 8. FRANCESCO PETRARCH (b. Arezzo, 20 July 1304; d. Arqua Petrarca, 19 July 1374). $20,000-30,000.
    Freeman’s | Hindman, July 8. CIRCLE OF THE MASTER OF THE VITAE IMPERATORUM (active Milan, 1431-1459). $15,000-20,000.
    Freeman’s | Hindman, July 8. CIRCLE OF ATTAVANTE DEGLI ATTAVANTI (GABRIELLO DI VANTE) (active Florence, c. 1452-c. 1520/25). $15,000-20,000.
    Freeman’s | Hindman, July 8. FOLLOWER OF HERMAN SCHEERE (active London, c. 1405-1425). $15,000-20,000.
    Freeman’s | Hindman, July 8. An exceptionally rare, illuminated music leaf from a Mozarabic Antiphonal with sister leaves mostly in museum collections. $11,500-14,000.
    Freeman’s | Hindman, July 8. Exceptional leaf from a prestigious Antiphonary by a leading illuminator of the late Duecento. $11,500-14,000.
    Freeman’s | Hindman, July 8. CIRCLE OF THE MASTER OF MS REID 33 and SELWERD ABBEY SCRIPTORIUM (AGNES MARTINI?) (active The Netherlands, Groningen, c. 1468-1510). $10,000-15,000.
    Freeman’s | Hindman, July 8. Previously unknown illumination from one of the most renowned Gothic Choir Book sets of the Middle Ages. $6,000-8,000.

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