Rare Book Monthly

Articles - April - 2011 Issue

Two Generations in the Book Trade - Looking back with the dealer’s daughter

Three generations Netzorg and Halas, David & Jock, Pete, Rebecca, and Susan, circa 1980.

Three generations Netzorg and Halas, David & Jock, Pete, Rebecca, and Susan, circa 1980.

Part I – Eighty Years and Counting

 

On April 1, 2011, perhaps just as you are clicking on this file, I will celebrate my 32nd year as antiquarian dealer based on Maui. It was not my original goal to pursue this vocation, but I ended up doing what I knew best and following my parents into the trade.

 

My enterprise never reached the scale or stature of theirs. But looking back on their fifty years of running the Cellar Book Shop (ABAA) late of Detroit, Michigan together and my more than thirty years running Prints Pacific, Ltd. in Wailuku, Hawaii I find that some things haven’t changed at all, while other things have changed a great deal and the rate of change is accelerating all the time.

 

A lot of what I know I learned I learned from my parents.

 

Before there was Google there was my father Morton J. (Jock) Netzorg, the one-man-one-brain-all-purpose-reference-source. You want Expert – We got Expert.

 

Systems? Meet my mother Petra F. (Pete) Netzorg. At its height my parents’ shop had four workers but my mother ran it with the zeal and focus of a huge conglomerate. She was German, she had her standards. God help the slacker who didn’t perform exactly to her specs.

 

As for my brother David and I, born 1943 and 1946 respectively, we were along for the ride. The book business was not optional and we learned it literally from the bottom up.

 

They called it the Cellar because it started in the basement, but in later years it was on the second story over a Black beauty salon in a rapidly declining Detroit neighborhood. Most of her business was by phone and catalog or via ads and lists in the AB (Antiquarian Bookman) a weekly trade publication read with semi-religious fervor by booksellers. My mom's many and faithful clients started with her as lowly graduate students and ended as Professors Emeritus or Director of Library Services. She discouraged visitors, especially visitors without an appointment. She didn’t like “interruptions” which was what she considered most live arrivals to be.

Rare Book Monthly

  • High Bids Win
    Rare Books, Catalogs, Magazines
    and Machine Manuals
    December 24 to January 9
    High Bids Win, Dec. 24 – Jan. 9: Ellis Smith Prints unsigned. 20” by 16”.
    High Bids Win, Dec. 24 – Jan. 9: United typothetae of America presidents. Pictures of 37 UTA presidents 46th annual convention United typothetae of America Cincinnati 1932.
    High Bids Win, Dec. 24 – Jan. 9: Henri de Toulouse-Lautrec signed Paper Impressionism Art Prints. MayMilton 9 1/2” by 13” Reine de Joie 9 1/2” by 13”.
    High Bids Win
    Rare Books, Catalogs, Magazines
    and Machine Manuals
    December 24 to January 9
    High Bids Win, Dec. 24 – Jan. 9: Aberle’ Ballet editions. 108th triumph, American season spring and summer 1944.
    High Bids Win, Dec. 24 – Jan. 9: Puss ‘n Boots. 1994 Charles Perrult All four are signed by Andreas Deja
    High Bids Win, Dec. 24 – Jan. 9: Specimen book of type faces. Job composition department, Philadelphia gazette publishing company .
    High Bids Win
    Rare Books, Catalogs, Magazines
    and Machine Manuals
    December 24 to January 9
    High Bids Win, Dec. 24 – Jan. 9: An exhibit of printed books, Bridwell library.
    High Bids Win, Dec. 24 – Jan. 9: A Connecticut Yankee in King Arthur Court By Mark Twain 1889.
    High Bids Win, Dec. 24 – Jan. 9: 1963 Philadelphia Eagles official program.
    High Bids Win
    Rare Books, Catalogs, Magazines
    and Machine Manuals
    December 24 to January 9
    High Bids Win, Dec. 24 – Jan. 9: 8 - Esquire the magazine for men 1954.
    High Bids Win, Dec. 24 – Jan. 9: The American printer, July 1910.
    High Bids Win, Dec. 24 – Jan. 9: Leaves of grass 1855 by Walt Whitman.
  • Sotheby's
    Fine Books, Manuscripts & More
    Available for Immediate Purchase
    Sotheby’s: William Shakespeare.
    The Poems and Sonnets of William Shakespeare, 1960. 7,210 USD
    Sotheby’s: Charles Dickens.
    A Christmas Carol, First Edition, 1843. 17,500 USD
    Sotheby’s: William Golding.
    Lord of the Flies, First Edition, 1954. 5,400 USD
    Sotheby's
    Fine Books, Manuscripts & More
    Available for Immediate Purchase
    Sotheby’s: Lewis Carroll.
    Through the Looking Glass and What Alice Found There, Inscribed First Edition, 1872. 25,000 USD
    Sotheby’s: J.R.R. Tolkien.
    The Hobbit, First Edition, 1937. 12,000 USD
    Sotheby’s: John Milton.
    Paradise Lost, 1759. 5,400 USD

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