Rare Book Monthly

Articles - January - 2011 Issue

Google Opens eBook Store; Alibris an Early Partner

Google now offers millions of books from its electronic-book store.

Google now offers millions of books from its electronic-book store.

Internet search giant Google recently announced the opening of their highly anticipated electronic-book store. Formed in the 1990s to offer internet searching, Google has grown into a widely diversified high tech company, offering a wide breadth of services. In 2003, Google entered the book field by announcing it would begin scanning millions of older books with partner libraries, which would then be made available to the public via their website. Online access is available to millions of older books in full, or more recent (under copyright) books in snippets. However, technology has moved far beyond 2003, and consumers now expect the most recent titles in complete, digital copies, and that they be available on small, portable devices. Amazon led the charge; Google has now answered the call.

 

On December 6, 2010, Google launched their eBook store, offering 3 million titles, including more recent titles for sale, and older, out of copyright books, for free. This may be ground previously trod by Amazon, but Google hopes to make it more convenient for consumers to use. Google's selection is around a million greater than Amazon's, though it is likely most of that million consists of older or less in-demand titles. Where Google mostly tries to compete with Amazon is on issues of convenience, though this gap is rapidly closing.

 

Amazon's strength, and perhaps in some sense its weakness, is its dedicated Kindle eBook reader. When Amazon first launched electronic-book selling, it did so with a dedicated reader and an Amazon store from which those books had to be purchased. It was a closed circle. Exclusivity is a double-edged sword. It can lock the competition out, or lock yourself away from customers using a different reader or bookstore. Google took a different tack in that it offers no electronic reader. You need to buy that from someone else, virtually anyone except Amazon. Kindles still need books sold by Amazon, but Amazon did quickly respond to the other half of the readers' choice issue. Amazon's ebooks no longer have to be read on Kindles; they can be read online or on other devices too.

 

This opening of Kindle books to other readers should help neutralize what would have been a major advantage for Google. When you buy a book from Google, it can be stored both on your reader and in the "cloud." The cloud means you can access your eBooks through the internet. So, if you leave your electronic reader at home, you can use a different, compatible device, or an online computer, and read your books from there. It will even remember in the "cloud" where you left off, so you can pick up at the right page from another device. It's kind of an electronic bookmark. However, Amazon is now making its Kindle software available for other brands of devices, so that Kindle reader/buyers can do the same. Still, books for your Kindle reader need to be purchased from Amazon. Those owning other devices need not purchase all of their books from Google.

 

Google has also expanded its market by opening its library of electronic books to other sellers. Independent booksellers can become Google partners and sell Google electronic books from their own websites. Google has already signed up Alibris, the second largest online seller of used books, to its partnership program. This should both help Google sell more books while enabling traditional booksellers, who could not possibly develop a large library of electronic texts to sell themselves, to enter the eBook market. This could be critical to the survival of smaller book retailers as they try to compete in a world where books are increasingly turning digital. For larger merchants, such as Alibris, it allows them to keep up with Amazon. Alibris' CEO Brian Elliott issued a statement explaining, "This partnership with Google highlights our commitment to providing Alibris buyers with the best book selection available."

 

Rare Book Monthly

  • DOYLE
    Rare Books, Autographs & Maps
    July 23, 2025
    DOYLE, July 23: WALL, BERNHARDT. Greenwich Village. Types, Tenements & Temples. Estimate $300-500
    DOYLE, July 23: STOKES, I. N. PHELPS. The Iconography of Manhattan Island, 1498-1909. New York: Robert H. Dodd, 1915-28. Estimate: $3,000-5,000
    DOYLE, July 23: [AUTOGRAPH - US PRESIDENT]FRANKLIN D. ROOSEVELT. A signed photograph of Franklin D. Roosevelt. Estimate $500-800
    DOYLE, July 23: [ARION PRESS]. ABBOTT, EDWIN A. Flatland. A Romance of Many Dimensions. San Francisco, 1980. Estimate $2,000-3,000.
    DOYLE, July 23: TOLSTOY, LYOF N. and NATHAN HASKELL DOLE, translator. Anna Karénina ... in eight parts. New York: Thomas Y. Crowell & Co., [1886]. Estimate: $400-600
    DOYLE, July 23: ROWLING, J.K. Harry Potter and the Goblet of Fire. London: Bloomsbury, 2000. Estimate $1,200-1,800
  • Freeman’s | Hindman
    Western Manuscripts and Miniatures
    July 8, 2025
    Freeman’s | Hindman, July 8. FRANCESCO PETRARCH (b. Arezzo, 20 July 1304; d. Arqua Petrarca, 19 July 1374). $20,000-30,000.
    Freeman’s | Hindman, July 8. CIRCLE OF THE MASTER OF THE VITAE IMPERATORUM (active Milan, 1431-1459). $15,000-20,000.
    Freeman’s | Hindman, July 8. CIRCLE OF ATTAVANTE DEGLI ATTAVANTI (GABRIELLO DI VANTE) (active Florence, c. 1452-c. 1520/25). $15,000-20,000.
    Freeman’s | Hindman, July 8. FOLLOWER OF HERMAN SCHEERE (active London, c. 1405-1425). $15,000-20,000.
    Freeman’s | Hindman, July 8. An exceptionally rare, illuminated music leaf from a Mozarabic Antiphonal with sister leaves mostly in museum collections. $11,500-14,000.
    Freeman’s | Hindman, July 8. Exceptional leaf from a prestigious Antiphonary by a leading illuminator of the late Duecento. $11,500-14,000.
    Freeman’s | Hindman, July 8. CIRCLE OF THE MASTER OF MS REID 33 and SELWERD ABBEY SCRIPTORIUM (AGNES MARTINI?) (active The Netherlands, Groningen, c. 1468-1510). $10,000-15,000.
    Freeman’s | Hindman, July 8. Previously unknown illumination from one of the most renowned Gothic Choir Book sets of the Middle Ages. $6,000-8,000.
  • Forum Auctions
    Fine Books, Manuscripts and Works on Paper
    17th July 2025
    Forum, July 17: Lucianus Samosatensis. Dialogoi, editio princeps, second issue, Florence, Laurentius Francisci de Alopa, 1496. £10,000 to £15,000.
    Forum, July 17: Boccaccio (Giovanni). Il Decamerone, Florence, Philippo di Giunta, 1516. £10,000 to £15,000.
    Forum, July 17: Henry VII (King) & Philip the Fair (Duke of Burgundy). [Intercursus Magnus], [Commercial and Political Treaty between Henry VII and Philip Duke of Burgundy], manuscript copy in Latin, original vellum, 1499. £8,000 to £12,000.
    Forum, July 17: Bible, English. The Holy Bible, Conteyning the Old Testament, and the New, Robert Barker, 1613. £4,000 to £6,000.
    Forum, July 17: Bond (Michael). A Bear Called Paddington, first edition, signed presentation inscription from the author, 1958. £4,000 to £6,000.
    Forum Auctions
    Fine Books, Manuscripts and Works on Paper
    17th July 2025
    Forum, July 17: Yeats (William Butler). The Secret Rose, first edition, with extensive autograph corrections, additions and amendments by the author for a new edition, 1897. £6,000 to £8,000.
    Forum, July 17: Byron (George Gordon Noel, Lord). Childe Harold's Pilgrimage, bound in dark green morocco elaborately tooled in gilt and with 3 watercolours to fore-edge, by Fazakerley of Liverpool, 1841. £4,000 to £6,000.
    Forum, July 17: Miró (Juan), Wassily Kandinsky, John Buckland-Wright, Stanley William Hayter and others.- Spender (Stephen). Fraternity, one of 101 copies, with signed engravings by 9 artists. £6,000 to £8,000.
    Forum, July 17: Sowerby (George Brettingham). Album comprising 22 leaves of original watercolour drawings of fossil remains of Cheltenham and Vicinity, [c.1840]. £6,000 to £8,000.
    Forum, July 17: Mathematics.- Blue paper copy.- Euclid. De gli Elementi, Urbino, Appresso Domenico Frisolino, 1575. £12,000 to £18,000.
  • Sotheby’s
    Books, Manuscripts and Music from Medieval to Modern
    Now through July 10, 2025
    Sotheby’s, Ending July 10: Book of Hours by the Masters of Otto van Moerdrecht, Use of Sarum, in Latin, Southern Netherlands (Bruges), c.1450. £20,000 to £30,000.
    Sotheby’s, Ending July 10: Albert Einstein. Autograph letter signed, to Attilio Palatino, on his research into General Relativity, 12 May 1929. £12,000 to £18,000.
    Sotheby’s, Ending July 10: John Gould. The Birds of Europe, [1832-] 1837, 5 volumes, contemporary half morocco, subscriber’s copy. £40,000 to £60,000.
    Sotheby’s
    Books, Manuscripts and Music from Medieval to Modern
    Now through July 10, 2025
    Sotheby’s, Ending July 10: Ian Fleming. A collection of James Bond first editions, 8 volumes in all. £8,000 to £12,000.
    Sotheby’s, Ending July 10: J.K. Rowling. Harry Potter and the Philosopher's Stone, 1997, first edition, hardback issue. £50,000 to £70,000.
    Sotheby’s, Ending July 10: J.R.R. Tolkien. Autograph letter signed, to Amy Ronald, on Pauline Baynes's map of Middle Earth, 1970. £7,000 to £10,000.
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